Once reserved for grand estates and old-world chateaus, the wine cellar is fast becoming a must have feature in contemporary luxury homes. But creating a wine cellar isn’t just about aesthetic appeal or showcasing a prized collection. Wine is a living, breathing substance which is highly sensitive to temperature and humidity. Without the right environment, even the finest vintage can quickly deteriorate. That’s why true cellar performance starts with precision engineered climate control.
Distributed in Australia and New Zealand by Thenow Australasia, Thenow Air wine cellar cooling systems are purpose built to manage the exacting conditions required for long-term wine storage. Unlike standard air conditioners which are not calibrated for the low temperatures and humidity ranges that wines require, Thenow systems are specifically engineered for wine cellars and storage rooms, offering reliable temperature and humidity control all year round.
Why Ordinary Air Conditioners Don’t Work
While a basement may offer a naturally cooler environment, it still doesn’t meet the strict environmental demands of wine storage. For example, an average basement in Australia may sit at 18°C which is far above the optimal range for wine, which is between 10°C and 15°C.
Standard household air conditioning units typically offer temperature settings between 16°C and 30°C. Even at their lowest settings, they’re inconsistent, lack precision, and crucially -they continue to dehumidify while in operation. This can drive humidity levels below 40%, drying out corks and allowing oxygen into the bottle, ultimately ruining the wine.
Thenow systems, on the other hand, are designed to maintain stable temperatures between 8°C and 18°C, with built-in humidity sensors that keep relative humidity within the ideal 60–70% range. This balance is critical as high temperatures increase wine’s acidity, while low humidity causes corks to shrink and oxidise. The margin for error is small and Thenow’s systems are built to stay within it.
Tailored Cooling for Every Cellar
Of course no two wine cellars are exactly alike which is why Thenow offers a range of models suited to different cellar sizes and environments, from compact glass walled displays, to large scale underground vaults. The system selected depends on several factors, including:
- Room size and insulation
- External ambient temperature
- Whether the space includes other heat generating appliances (such as wine refrigerators)
Thenow’s team can assess your cellar conditions and recommend a system with the correct thermal load, ensuring stable, energy-efficient performance from day one.
Intelligent Humidity Control
Thenow’s humidity control units automatically activate when the air’s relative humidity drops below the ideal level. Air is passed through a wet-film pad, absorbing moisture through evaporation before being returned to the cellar, all without user intervention. It’s a quiet, intelligent system that ensures wines continue to age under optimal conditions ensuring that top drop you’ve been storing for years was well worth the wait when it comes time to pop the cork.
Installation Support and Direct Supply
Thenow Australasia supplies systems directly to both private clients and wholesale partners throughout Australia and New Zealand. With local expertise and technical support, they assist architects, builders, and cellar designers in selecting and installing the ideal setup.
Whether you’re building a dedicated wine room or upgrading an existing cellar space, professional conditioning is non-negotiable and Thenow delivers the confidence that comes from precision engineering.
To learn more about Thenow wine cellar cooling systems or request a recommendation for your project, visit www.thenowair.com.au
